SafanDarley North America Promotes Zach Raeon to Director of Sales

New leadership position supports long-term sales strategy, distributor alignment, and continued growth throughout North America

SafanDarley North America, the official North American organization supporting SafanDarley distributors and customers throughout the United States, Canada, and Mexico, announces the promotion of Zach Raeon to Director of Sales.

In this role, Zach will report to, and work closely with, company president Matt Garbarino on strategic sales initiatives and long-term growth planning throughout North America. His focus will be on strengthening distributor relationships, supporting key customer accounts, identifying new business opportunities, and helping to expand SafanDarley’s North American presence.

Previously serving as the company’s Regional Sales Manager, Zach played a key role in supporting distributor success, customer engagement, and regional sales development. He has built strong relationships throughout the North America manufacturing community and contributed to the company’s growth through his consultative sales approach and focus on customer support.

Zach has nearly 25 years of experience in sheet metal fabrication, including 13 years in technical sales and sales support roles with fabrication machinery and software OEMs. His background combines hands-on manufacturing knowledge with extensive experience supporting customers, distributors, and fabrication technology solutions throughout the industry.

“Zach brings new levels of energy, leadership, and industry insight to this role,” said Garbarino. “Fabricators are balancing relentless pressures around machine uptime, labor, material costs, and automation investments. Zach understands that these companies are looking for more than just quality equipment. They need strong support, responsive service, and trusted partnerships that help keep operations productive and profitable. His experience and industry perspective will be a tremendous asset as we continue expanding throughout North America.” 

“This role represents an exciting opportunity to help shape the next stage of our growth,” said Raeon. “Our industry continues to evolve, and I’m looking forward to working with our distributors, customers, and leadership team to further strengthen our position, pursue new opportunities, and help build long-term momentum for the company.”